Share Great Content, Avoid Plagiarism By John Phanchalad

Plagiarism is defined as a crime for stealing or owning a work from other people. This crime is one of the hardest problems to be solved for over centuries. In modern day, this crime becomes tougher to be solved because no one can watch who will your steal or copy your work.

As a matter of fact, anyone can commit plagiarism, especially in online marketing and SEO. So John Phanchalad advises everyone that before sending your write ups to your target readers, proofread your work and include your sources.

As much as possible, avoid putting all phrases written by your sources. To avoid plagiarism, here are simple steps that you need to remember:

• Leave a a link that will direct you readers to another page. If a statement focuses on someone’s point of view, set external links of the author so your readers know where the original source of your article and they will open it.

• Label each link by using “Title” tag. This will briefly explain where you’re sending them (for example, place your mouse near this text). On social media, mention the name of the author when you write a caption on your status update.

• Write your own opinion, especially for introduction. Sharing opinion, and even for the conclusion or ending of your content. Put your own slant on things when giving credentials to the original authors to your readers and why you think it is beneficial information.

• Be the one to lead the way by using the permalink (“permanent link”) for each specific post, rather than the blog’s main page

If you need to share a quote from an author or famous people, here are a few things to keep in mind:

• Keep it brief.
• Check your source.
• Be a journalist by approaching them for a quick comment or interview of your topic
• Always give a reason to inspire yourself.

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Internet Marketing for Small and Medium Enterprises By John Phanchalad

Nowadays, it is essential for business owners to create a website for their business, this is especially true for small and medium enterprises. Nowadays, consumers search the internet to verify here-says or word of mouth about a certain product or service. Thus, not having a website is a redflag for your business. Through your website, you could have had the chance to defend your product or service if it were a bad word of mouth. Or through the website, you could have had the chance to showcase the best of the best in your business.

My business only has local consumers, do I even need to make my own website?

Considering that you only have local customers, the more you need to have a website. Think of this like an asset adding value to your business. By having a website your loyal local customers will be developing a deeper trust and confidence in your business. In addition to a well-developed trust, you are also giving your business the chance to touch the international market where you can gain new trust and confidence with new consumers.

How Can You Start Making Your Own Website Even of You Only Have a Small Business?

Since you have a small business, hiring a web designer or an IT enthusiast wouldn’t be very practical because salaries for these professionals are very expensive. Nonetheless, what you can do is to go to a web hosting site and create your own website. A basic knowledge in html is needed to create a site. First, you may create a main page that contains the overview of your business. Second, create other web pages that highlights your products and services. It is also important that you add some visuals like photos or videos to show the best of your business and also to add aesthetics to the webpages.

If you need more help in creating a website for your small or medium business, you may consult John Phanchalad, an expert online marketer.

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Traditional, But Never Gets Old By John Phanchalad

Marketing is still the vital strategy for business. It doesn’t matter how technology improves. Marketing will never be forgotten as it is flexible and also changes.

Whatever ways you want to execute, always remember that marketing is never forgotten. Since in modern day, most people are engaged in social media. If they want news, all they need to do is to sign in to Facebook or Twitter. It is also a source of entertainment because many people share videos.

Obviously, social media platforms are the best places to communicate with your prospects and customers. Since these are created for communication, the marketing competition here is producing quality content. It can either in a form of an essay or long post, short captions with pictures like memes, or simply direct topic or question to ther target audience by posting poll questions.

Content marketing’s purpose is to attract and retain customers by consistently creating and curating relevant and valuable content with the intention of changing or enhancing consumer behavior.Your content must also targeted the audience of your competitors. The power of creativity will help you convince them how better you are than your competitor.

Content marketing is considered as the art of communicating with your customers and prospects without selling and nagging. Or sound like a desperate salesman. Soft selling is best combine with marketing. So instead of pitching your products or services, you are delivering information to educate buyers and create viral information without saying bad words to your competitors. It might not be easy for beginners sell without pitching their products and services online. That’s why John Phanchalad and his team are ready for those who need online marketing advice and guidelines.

Content marketing is not actually new. It is already being used in newspapers and magazine. It is being used by some of the greatest marketing organizations in the world, including P&G, Microsoft, Cisco Systems and John Deere. It’s also developed and executed by small businesses and one-person shops around the globe. Why? Because it works.

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Importance Of Customers Feedback By John Phanchalad

Though we are living in an era of online marketing where ‘Content Is A King’, John Phanchalad said the feedback of your customers (and also your audience and haters) are vital so you can make way to improve your marketing strategy.

Your business is not actually all about you. Remember, you built it for the customers, and they are the priorities. And next is priority is, you for the profit. If you treat well your customers and always make a way to reach their satisfaction, no wonder that they will always avail your products and services. But the question here now is, how can you know what are the areas that you need to improve? Well, the only people who can answer that are your customers, and the end result also the reaction of your customers plus your prospects. So treat them as your bosses.

For you to be able to know their concerns, let them speak on your social media accounts (Facebook and Twitter), build a comment box on your website, or let them send you an email. Read all their feedbacks, comments, and even their suggestions. As a matter of fact, your clients can see the things that need an improvement.

The things that you need to let your customers are:

Let them know that they are being listened to

Let them feel that they are free to speak to you, not their social channels. Usually misinformation can be gotten from the social channels. If they have an access to talk to you directly, so they can tell all their concerns.

It is also important that you practice engaging with customers beyond your website. Be active on your social media accounts as most of them are using it every day. Moreover, you can get prospects and increase your brand awareness.

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Never Entertain Plagiarism By John Phanchalad

Plagiarism is a crime for writers. It is equivalent of stealing investments. For writers, the investments are the ideas and craft that they gather to build a great content.

In reality, especially online it is difficult to find out who are those copying a content. Plagiarism is not new in online marketing and SEO. It is actually the number one Black Hat SEO strategy.

No wonder why Google created updates. These updates are specially created to fight spam, duplicated contents, and other Black Hat SEO techniques.

According to John Phanchalad, marketers and SEOrs should avoid plagiarizing copy as Googe automatically panalyzes anyone who will violate their guidelines. To avoid plagiarizing content, here the steps:

Take Your Time In Writing Any Topic. Remember your school days where everyone is rushing to finish projects before 2 or 3 days of deadlines. Usually,students commit plagiarism as they are rushing to finish their reports as they don’t have enough time to think about how to write creatively. To avoid rushing on the day of the deadline, practice managing your time by organizing your schedule so you can  give yourself enough time to research, write, and rewrite every time.

Read Multiple Sources So You Have Options On Which Topic You Should Focus On.  By reading many different sources, it will be easier for you to combine all that information that you got into content that is not only original, but also informative and useful.

Give Credits To Author.   If your source was from a website, include multiple links if needed within a post.

Paraphrase. You have to think and create your own word in explaining a topic and of course your thought.

Multiple Drafts.In this way, you can avoid stealing other writers’ words and polishes your own words to make your post more coherent with each revision.

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How To Make Your Website Famous By John Phanchalad

There are two images that can be built for your website: the negative and the positive. The reputation of a website is a reflection of an owner. If the response of the audience in the viral marketing, it means that you’ve gained trust. But if you received tons of negative comments, there is something wrong with your marketing.

Almost everybody is using social media websites. Before, it is just for reaching colleagues, classmates, families, and relatives. But today, social media is the best place for information and advertising. So no wonder why there are thousands of corporate accounts. The main goal of companies on creating their own social media accounts is simply to reach their customers. Aside from that, they use their accounts for viral marketing and these platforms serve as the bulletin boards for the concerns of their audience.

However, the good goal has been forgotten as some entrepreneurs practice the wrong way of online marketing. So instead of getting conversions of sales, their customers run away and feel mad about the content of their marketing.

So how should you market your website that won’t push away your audience. Again, it is all about the content. John Phanchalad, the consultant of JP Digital Tech said that content matters in 2014. It means that you shouldn’t just post a link from your website whenever there is a sale or event. You have to learn how to communicate to the crowd by giving them informative content.

As part of soft selling,  make your content friendly to all ages. For sure, you would want a positive approach or to look good to your audience. You can only achieve it if you choose proper wording and be creative in your writing, unless, if your website is exclusively for adult.

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Always Bring The Right Efforts By John Phanchalad

Efforts are not all about the quantity. It is all about the how effective your strategies. You can only reach the peak of success if you choose the right strategy for your business and there is no room and time for wasting the exerted efforts.

Always keep in mind that in business, the saying “No Man Is An Island” is very applicable in this industry. You can’t build your business alone. You need partners and advice from an expert in order to hit your target. Your partners and clients are the reasons why your business exists and face the fact that there will be times that you have to face struggles. You may lose money, some investments, and some partners. But always look the brighter side of these struggles as this will mold you to be a matured businessman by learning from the past mistakes.

Past mistakes will serve as a history and lessons. In the present time, these must be avoided whenever you do online marketing. With innovative marketing strategies today, entrepreneurs have a chance to lessen efforts in growing their businesses.

Social network websites are considered to be the best places to acquire users and sell and promote products. But due to the numbers of users and businesses who are present online, you may find standing-out among the crowd difficult.

Never forget that you are not alone in managing and growing your business. Always remember your partner. He can be your consultant or you can call him a guru like, or simply John Phanchalad. He will guide and help you think of an effective business strategy. With the help of online marketing and following the proper way to market your products online, there are no hindrances to stop dreaming to work out your business.

Phanchalad and his team JP digital tech can help stand-out in online regardless if there are changes in Google’s updates. The updates of Google are the biggest challenges among online marketer and SEO. But if you stick with the proper etiquette of online marketing and SEOing, you don’t have to be worried. Just remember, content is a king!

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Facebook Advertising By John Phanchalad

Reach all the right people more efficiently, Engage people where they’re already engaged. On Facebook, you can target your ads to exactly the people you’d like to connect with, and decide how much you’d like to spend. Once your ads are running, Ads Manager shows how you’re doing so you can continue to invest in the ads that bring you the most success.

This is how it works

Based on  facebook.com, Ads on Facebook are unique. They’re shown to specific groups of highly engaged people on desktop and mobile. When your ads have great creative content and are well targeted, they get more likes, comments and shares. When someone takes any of these actions, their friends may see your ad, making it more powerful. The more you promote your posts and create targeted ads to specific groups of people, the more likely they are to see it when they visit Facebook.

When you set up an ad on Facebook, you’ll be asked to choose your goal. The ads that are created will be designed to help you be successful, whether that means driving sales on your website, getting people to install your app or building your brand through Page engagement.

According to E-Marketer, there’s a 39% boost in advertising pay-out on Facebook in 2010. This statistic shows how Facebook advertising has grown into a more acceptable platform of advertising for businesses. With great load of data and other information of users, Facebook ads can be delivered with more accuracy and efficiency.

So now, if you in this convincing, you better have your won Facebook Advertisement, it will defenitly boost your fans that can be converted to leads, and probably sales. Have an Online Marketing Consultant like John Panchalad to do the plan and execution that is for you.

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Why We Love Social Media Marketing By John Phanchalad

Many brands now uses social media as one of their marketing strategies, it is indeed on of the best tools to have an engagement to your viewers / customers. Based on Mr. John Phanchalad, social media platforms such as Facebook, Twitter, and Linked in are of the most effective platforms to reach and engage to your potential clients.

Millions of users.

Based on the latest statistics, facebook has more 1.11 billion users, twitter has more than 600 million users, and linked has more than 259 million users worldwide. By this numbers, you can see how wide is your reach if you use the social media.

Targeted market.

Out of this million of users, your target market, roughly estimate, would be at least 5%, and when you advertise in this platforms, you are assured that your ads will reach your right target market.

Viral.

If you have an online advertisement, a infograpics possibly, it doesn’t stop there, if your viewers see it important and informative, they will share it to their friends and their friends will also share it, an so on and so forth. Aside from sharing, they are also making reviews out of your ad, it is as if you made another ad, your viewers are unconsciously advertising our products, they are somehow soft selling your products.

Engagement

Using the social media, you can actually close sales on the spot. Social Media is already ”selling” your product, it is now time for you to close that sale. If someone saw your ad, they will inquire to you right away, if you were able to pursuade them to buy your product, it is definite good for you. This is also a good way to manage irate clients, if you will be able to communicate with them properly, you can prevent them from giving you bad reputation in the online world.

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Want to set up your own business? By John Phanchalad

Want to venture into having a your own business but doesn’t know where to begin?

Here are some pointers you can use in setting up your own business.

1. What will you be selling? – This is the most basic of all, this will also determine if you will succeed in the industry that you will select. Most of the start-up entrepreneurs they use the trend as their basis in deciding on what business they will start, because they think that will have their Return On Investment (ROI) immediately since they cater to a big market. There’s nothing wrong in pursuing what is trending because it gives you a bigger chance to get your ROI faster. But some experts, this kind of mindset will give you problems in the long run, fads only stay for a short period of time and this kind of business is not suitable for long term. Do what you are interested in, if you love baking, put up a small bakeshop, you will only have success if you do what you want.

2. You need to test the waters first. – As a starter, it is smart enough to have a trial first, if you love baking, make some sample / free toast and offer it to your friends and neighbors, if they like what you did you can ask for some advice if you will pursue it. They are automatically part of your  market.

3. Create a business plan – if you now decided on what you are planning, it’s time to create a business plan, launch your own online store, you can create your own e-commerce website using free applications such as wix.com, webs.com etc. or better find an online consulting company like John Phanchalad to do the website for you. Aside from the website JP Digital Tech, his company is also offering different online advertising methods that you can use to grow your business.

For more tips and ideas about Internet Marketing By John Phanchalad of JP Digital Tech, visit http://john-phanchalad.tumblr.com.