Though we are living in an era of online marketing where ‘Content Is A King’, John Phanchalad said the feedback of your customers (and also your audience and haters) are vital so you can make way to improve your marketing strategy.
Your business is not actually all about you. Remember, you built it for the customers, and they are the priorities. And next is priority is, you for the profit. If you treat well your customers and always make a way to reach their satisfaction, no wonder that they will always avail your products and services. But the question here now is, how can you know what are the areas that you need to improve? Well, the only people who can answer that are your customers, and the end result also the reaction of your customers plus your prospects. So treat them as your bosses.
For you to be able to know their concerns, let them speak on your social media accounts (Facebook and Twitter), build a comment box on your website, or let them send you an email. Read all their feedbacks, comments, and even their suggestions. As a matter of fact, your clients can see the things that need an improvement.
The things that you need to let your customers are:
Let them know that they are being listened to
Let them feel that they are free to speak to you, not their social channels. Usually misinformation can be gotten from the social channels. If they have an access to talk to you directly, so they can tell all their concerns.
It is also important that you practice engaging with customers beyond your website. Be active on your social media accounts as most of them are using it every day. Moreover, you can get prospects and increase your brand awareness.
For more tips and ideas about Internet Marketing By John Phanchalad, visit http://john-phanchalad.tumblr.com.
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